What it Means to Be A PR Intern

What it Means to Be a PR Intern

by Laura Beth Ellis, Senior Associate for Clyde Group

a strategic communications and public affairs firm in Washington, DC

http://www.prnewsonline.com/water-cooler/2015/10/23/what-it-means-to-be-an-intern-in-2015-3/?hq_e=el&hq_m=3173332&hq_l=6&hq_v=6ae1298002

Excellent tips from someone who knows!

Mintel - Global New Products Database > * important intel * now available ON CAMPUS

Good News!

Mintel Global New Products Database

Now Available via CCNY Libraries

http://www.mintel.com/global-new-products-database

Should you need help finding what you need on the Mintel database, ask for Prof. Trevar Riley-Reid, our Media and Communication Arts contact at the main NAC - CCNY Library.

http://www.ccny.cuny.edu/library/

Mintel offers exciting market intelligence to take your class projects to the next level.  Use it now and as you proceed through the major.  And, it's a way to show what you know at internships and once you secure an entry level position.

PR Writing students learned about this tool from former advertising exec Marose Quogue, who led our research session at the New York Public Library / Science Industry and Business Library (SIBL).  While many powerful databases are available from the comfort of your home with a NYPL library card, you still have to go on site at 34th Street + Madison Avenue to access some of their extensive treasure trove.

http://www.nypl.org/sibl

To all students, when you're next in Midtown - stop by SIBL, check out what's offered, and obtain a library card for off site access.  Or, you can apply for a library card online or ... you can stop by the Countee Cullen Branch of NYPL (a short walk from campus at 135th Street @ 7th Avenue, near the Schomburg Center for Research in Black Culture). 

Arturo Schomburg (a gentleman of Puerto Rican descent who lived in Brooklyn), gave his collection of African American books to The New York Public Library.  Today, it's the nations largest repository of books, digital material and information pertaining to the African diaspora.  SIBL and the Schomburg Center are among NYC's expansive research libraries whereby many items don't circulate -- you can only use them on site.  SIBL is the world's largest business library open to the public.

Take advantage of all that CCNY and NYC have to offer!

Special thanks to the BIC Program and Prof. Nancy Tag, who obtained a college/university subscription to the Mintel database.

Regards,

Prof. LSJ

-- 

Lynne Scott Jackson

CCNY - MCA - Ad/PR

lynne.scottjackson@gmail.com

917.748.8917 - cell

Pharrell Williams - Town Hall - Mon, Oct. 26 - 7:30 pm

http://www.nbcnewyork.com/news/local/NYC-Pharrell-Williams-Artist-In-Residence-NYU-Tisch--334095781.html

http://www.nyu.edu/about/news-publications/news/2015/10/19/pharrell-williams-named-tisch-artist-in-residence.html

For those interested in entertainment marketing careers, Pharrell Williams will offer a career retrospective at Town Hall in Midtown Manhattan on Mon, Oct. 26 @ 7:30 pm as part of NYU's Artist in Residence Program.

While the event is open to NYU faculty, staff and students -- you may want to deploy your ACE public relations skills and make moves to be in attendance should extra seats become available.

Remember to Click OLDER POSTS

NEW info posted continuously; remember to click OLDER POSTS to see ALL CURRENT material.

Nov. 2 - CUNY Graduate School Fair

http://www.ccny.cuny.edu/admissions/gradrecruitmentevents.cfm

Admissions

Recruitment Events

UPCOMING EVENTS:

CUNY Graduate Studies Fair 

Join us at our marquee event of the year. Meet with all 14 colleges as well as faculty from our 800+ programs. There will be general workshops on the admissions process and paying for graduate school, as well as program specific sessions on Public Administration, Psychology and Mental Health Counseling, Teacher Education, and much more.

PLEASE REGISTER EARLY! 

Date: Monday, November 02, 2015

Time: 5:00 PM – 8:00 PM

Location: John Jay College 

Address: 524 West 59th Street (59th St Between 10th and 11th Ave) New York, NY, 10019

Details/Directions: John Jay College is located two blocks from Columbus Circle. Subways: #1, 9, A, B, C, D to 59th Street and Columbus Circle.

Email: grad@cuny.edu

Admission: Free

Sat, Nov. 7 @ NYU - NYWICI Student Communications Career Conference

Hi all:
 
Please share this opportunity with your students.  It's a GREAT professional networking
conference for students who want to enter communications.  The price tag for admission
is a bit steep, but for seniors, it would be well worth it.
 
Sat, Nov 7.  at NYU. Info below.
 
Thanks for encouraging and sharing.
 
best,
Lynn


Lynn Appelbaum
Professor/Director
Advertising/PR program
Department of Media & Communication Arts
The City College of New York
160 Convent Avenue  S 472A
NY, NY 10031
phone: 212 650 6561
lappelbaum@ccny.cuny.edu
 

 

---

Date: Thu, 22 Oct 2015 14:19:48 -0400
From: info@nywici.org
To: lynn_appelbaum@hotmail.com
Subject: NYWICI's Student Communications Career Conference- Register Today!

Click HERE to register! Groups of 10 or more students will receive $10.00 off each individual ticket price. To register as a Young Professional, Professional or to take advantage of our Special Promo- Please contact Angella  if you would like more information.   We look forward to seeing you at the annual  NYWICI Student Communications Career Conference! New York Women in Communications empowers women in all communications disciplines at all stages of their careers to reach their full potential by promoting their professional growth and inspiring them to achieve and share their successes in the rapidly changing world of communications.   www.nywici.org ______________________________________   Looking for an easy way to give back...Use New York Women in Communications Amazon Link for purchases and 4% will go to the Foundation.

Forward email This email was sent to lynn_appelbaum@hotmail.com by info@nywici.org |   Rapid removal with SafeUnsubscribe™ | About our service provider. New York Women in Communications, Inc. | 355 Lexington Ave | 15th Fl | New York | NY | 10017

Nov. 19 LaGrant Foundation Recruiting Event @ Burson-Marsteller

Hi all: Please share with multicultural Ad PR students who want a highly competitive
PR internship.

Burson Marsteller
Summer Internship info session,
Thurs, Nov 19, 3 to 5 pm
230 Park Ave. South 2nd Fl.
RSVP to reserve your place to
Erickainiguez@lagrant.com


Lynn Appelbaum
Professor/Director
Advertising/PR program
Department of Media & Communication Arts
The City College of New York
160 Convent Avenue  S 472A
NY, NY 10031
phone: 212 650 6561
lappelbaum@ccny.cuny.edu

---

From: erickainiguez@lagrant.com
Subject: Recruiting event at Burson-Marsteller
Date: Thu, 22 Oct 2015 18:09:30 -0700
To: lynn_appelbaum@hotmail.com

Hi Lynn - I want to share with you another event we are doing in New York. This will be a recruiting event for Burson-Marsteller's Harold Burson Summer Internship Program. It will take place in their office onNov. 19th.

The flyer is attached. Can you share it with your students? They can RSVP directly with me. Please have them also submit their resume.

Thanks! 

Ericka Iniguez
Senior Programs & Outreach Manager
The LAGRANT Foundation
600 Wilshire Blvd. Ste 1520
Los Angeles, CA 90017
323.469.8680 Ext. 223
erickainiguez@lagrant.com
www.lagrantfoundation.org 

The LAGRANT Foundation is a nonprofit organization whose mission is to increase the number of ethnic minorities in the fields of advertising, marketing and public relations by providing scholarships, internships, career & professional development workshops and mentors to African American/Black, Asian American/Pacific Islander, Native American/Alaska Native and Hispanic/Latino undergraduate and graduate students. 

Attachments area

Preview attachment HBSI_LAGRANT_Emial-invite_2.pdf

HBSI_LAGRANT_Emial-invite_2.pdf

Social Media Glossary

2015 Social Media Glossary

http://blog.hootsuite.com/the-2015-social-media-glossary-207-essential-definitions/

> review this extensive list of 207 essential terms at your leisure

> familiarization will allow you to have a digital dialogue with potential internship managers and employers

What's Trending > Video Brochures (for discussion in future classes)

View web version | Forward this email to a friend  Visit www.idealcontent.com for more information, including product specifications, pricing and more. RYAN KUGLER ryan@idealcontent.com 818 848 6111 WWW.IDEALCONTENT.COM

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* IMPORTANT * Announcements for CCNY Ad/PR Majors

SPRING '16 ADVISING + REGISTRATION INFO 
 
1.  The current course listing that is posted for MCA is NOT up to date. Some changes will be made in the next week, especially regarding days and times for Market Research MCA 360.
 
2.  Please tell students that we will PRE APPROVE then for the next Ad PR classes they are scheduled to take in our program.  Professors will REVIEW IN CLASS that students will take the following classes:
 
For Ed, David, Lynne and Phil
CURRENT MCA 209 and MCA 210 students are eligible for and should enroll in:
> MCA 350  Corp Comm
> MCA 362 PR Writing
> MCA 375 Ad Management
(Eligible for elective MCA 365 Social Media Strategies)
See Fast Track note below!
 
For Susan, Lynne, Ed and David
CURRENT MCA 350, 362 AND 375 students should enroll in:
> MCA 360 Market Research (Times will change from what is currently posted to M/W at 11 and Tues at6:30
> MCA 363 Ad Copywriting
> MCA 376 Ad Planning (Weds time may change)
> Eligible for MCA 365 Social Media Strategies and/or Internship as elective 
See fast track note below!
 
For Neil and David
CURRENT MCA 376, 363 and MCA 360 students should enroll in: 
> MCA 401 Ethics
> MCA 468 Ad PR Workshop
> Eligible for MCA 365 Social Media Strategies and/or internship as elective
 
NOTE;  WE HOPE TO OFFER A WINTER ELECTIVE:  INTERNET MARKETING, an important
class for students who want to broaden their competitiveness with SEO and SEM. (Will be hybrid
for 3 of 4 days a week, if it's allowed to run)  Counts as MCA elective.
 
ALSO;  FOR THOSE WHO WANT TO FAST TRACK IN THREE SEMESTERS,  STUDENTS WHO WANT
TO DO THIS MUST FLAG ME IF THEY ARE COMBINING 4 SEMESTERS OF WORK INTO THREE so I can pre approve them into classes.  
 
> Students in the INTRO CLASSES who FAST TRACK MUST have completed at least 88 credits after this semester.
> Fast trackers in the INTRO Class get pre approved to take:
> MCA 350,MCA 362, MCA 375 PLUS MCA 360, and MCA 376 next semester
> Should see Keller or Appelbaum for approval.
 
Student in the 2nd semester MCA 350, 375, 376. classes must have completed at least 100 credits at end of semester to fast track.  Fast trackers will be taking MCA 363, MCA 401 and MCA468, plus an elective if they have not done so.
 
PLEASE HAVE ALL THOSE WHO WANT TO FAST TRACK CONTACT PROF. KELLER OR MYSELF.
 
Thanks for announcing.  Keller and Appelbaum are available to meet with students for any questions.
 
best,
Lynn 
 
Lynn Appelbaum
Professor/Director
Advertising/PR program
Department of Media & Communication Arts
The City College of New York
160 Convent Avenue  S 472A
NY, NY 10031
phone: 212 650 6561
lappelbaum@ccny.cuny.edu